At Bravestar, we believe true wellness is achieved through a balance of mind, body, and spirit. 

Our mission is to empower you to perform at your peak in every moment—whether pushing your limits in the gym, finding calm at home, or embracing the everyday journey.

We create high-performance, versatile apparel that supports your physical, mental, and emotional well-being, giving you the confidence to move, breathe, and live fully. From intense workouts to moments of recovery, we’re here to equip you with the gear you need to go further, feel stronger, and thrive.

We are dedicated to enabling the Bravestar community to embrace a holistic approach to wellness.

Our core value is nurturing both body and mind. Our mission is to create performance-driven apparel that empowers you to workout, and comfortable wear to chill out.

The Sun, our star, is a symbol of life and renewal, of clarity and wisdom. Our branding, our Rising Sun icon, sits proudly on our garments; a display of the awakened mind and a symbol of spiritual enlightenment in many cultures throughout human history.

Designed for every stage of your top performance journey, let’s get you moving with purpose, recovering with ease, and embracing a balanced, fulfilling lifestyle.

Bravestar is dedicated to better everything.

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Our Founders

Dean Lester

Dean founded Bravestar from a journey through adversity and transformation.

Drawing on personal experiences of injury, mental health struggles, and growth, he believes true performance is holistic—encompassing mind, body, and soul. 

With a history in strength and conditioning training, he understands performance and recovery. Knowledge and skills honed while preparing Uruguay and Fiji for 2 Rugby World Cups and an Autumn Nations Cup respectively, stoked his passion for ultimate physical performance and holistic wellbeing—the pillars of the brand itself.

Bravestar is built on this philosophy supporting, not just professional athletes, but everyday people to develop resilience, strength, and self-awareness. 

Through a blend of physical conditioning, coaching, and psychological wellness, Dean continues to help others achieve lasting wellbeing—honouring every part of their story, and empowering them to thrive, both on and off the field.

 

Chris McKeown

Chris combines his lifelong passion for health and sport with a love of well-made athletic apparel.

A former amateur athlete, participating in various sports, and regular gym-goer, he has always valued quality gear and thoughtful design.

Competing in individual sports refined his resilience, while being honoured with captaincy of team sports in the past, he values and understands the importance of good leadership and togetherness.

Now in his 50s, he no longer competes but remains dedicated to mobility and flexibility while appreciating the importance of good rest. 

With a strong 25-year background in design he is driven to create products that support long-term comfort and wellbeing, blending his athletic experience with a commitment to stylish, functional garments for everyday life.